The Beginner’s Guide to Become a Digital Marketing Freelancer

digital marketing

Do you want to become a digital marketing freelancer but worried about how to get started? So, this article will tell you the step-by-step process on becoming a digital marketer.

digital marketing
digital marketing freelancer

Relax you have come at the right place. You will learn different techniques to become an expert in this field. There are lots of fields in digital marketing in which you can do almost a full-time job.

So, without wasting time let’s get started!

You’ll learn from this article.

  • What digital marketing freelancing exactly is?
  • Which platforms are best to start with?
  • What is the income per month?
  • What skills are required?
  • How can you improve your skills?
  • How can I start a business in digital marketing?

Before moving further, I would recommend you to watch this video.

What is Digital marketing freelancing?

Freelancing is a work that you can do from almost anywhere. It doesn’t matter whether you are a 15-year-old teenager or a 50-year-old job person, you can still become a digital marketing freelancer.

It is a career in which you don’t have to rely on your boss to get the salary at the end of the month. You can make money anytime and anywhere. You only required your own skill towards your work.

What I mean is only that you have to brush-up your skills to become a digital marketing freelancer. There are courses available online which you can learn and start your career from today.

For being a digital marketing freelancer, I have to work a lot on my skills. The only thing is required in this field is your passion and the internet. That’s it! The more you work hard, the more you get the results.

I remember that when I was first started my career in digital marketing. I hardly know Search Engine Optimization, Social Media Marketing, Google Ad words, building websites, copywriting etc. But when I worked harder then I realized that anyone can become an expert in this field.

So, what I am saying to you is simple that anyone who is passionate enough to learn can learn digital marketing. Even a school going children can learn it.

So, start learning from other people. There are so many podcasts, YouTube videos, Blogs available to learn the skills. So, what are waiting for, the more you learn the better you’ll become.

What are the best platforms to start with?

There are many platforms already available to do freelancing like-

  1. Fiverr
  2. Upwork
  3. Toptal
  4. People per hour
  5. SimplyHired
  6. 99designs
  7. Aquent
  8. Nexxt
  9.  Skyword
  10.  Writer Access
  11.  The Creative Group
  12.  Design Hill
  13.  Freelancer
  14.  FlexJobs
  15.  Hireable
  16.  Guru
  17.  Crowded
  18.  SolidGigs
  19.  CloudPeeps
  20.  Indeed
  21.  College Recruiter
  22.  Service Scape
  23.  Craigslist
  24.  Contena
  25.  Freelancer Writing Gigs
  26.  Blogging Pro
  27.  Freelance Writing
  28.  All Indie Writers
  29.  Contently

These are some platforms which you can start your career.

1. Fiverr

This platform allows freelancer to get jobs starting at $5. It’s a great website to start your freelancing career.

2. Upwork

Upwork has over 13 million freelancers and over 6 million client’s base.

It takes you 20% cut from the freelancer and 3% service fee from the buyer.

3. Toptal

It is a freelance website which gives you the guarantee to hire the top 3% of global freelancers. It has a tough competition to get hired there.

4. People Per Hour

This website has over 2 million freelancers and every worker is having ratings on the basis of their work. People can hire the freelancers hourly so it gives the flexibility to choose.

5. Simply Hired

The best thing about this website is that you can find freelancers from your nearby location. So, it gives its user a friendly kind of service.

You can even create resume from this website and can learn different things from their blogs.

6. 99designs

This website allow creator to showcase their designer talent. You can hire people for making graphics. You can make your company logo, book covers, designs and many other things.

7. Aquent

This website is very well known to deliver workers for digital, creative and other marketing related projects. Aquent has also won many awards for its high-quality service.

8. Nexxt

Nexxt focuses on categorizing the jobs in four different parts like local focus, diversity focus, career focus and global focus. It has a strong network of highly-skilled people that your company needs.

9.  Skyword

It focuses on providing content marketers. If you area content marketer then this website give you an access to work as an editorial manager, content creator, etc.

This website has been trusted by over 28 countries and with13 languages.

10.  Writer Access

If you are fond of writing or an expert in content writing then this website gives you the clients. You must have an experience in content analytics, content panning and these kinds of other work.1

11. The Creative Group

This allows you to upload your resume directly or asks you for your LinkedIn Profile to look for a job. You can easily find a job which interests you.

12. Design Hill

As its name is suggesting that this website is for designers. It is very clear website for the freelancers to anticipate how much the complete designs costs

13.  Freelancer

It’s a largest network of the freelancer that are willing to work in any field like digital marketing, graphic designing, web development, etc.

But this is now over-crowded with a huge number of freelancers.

You can register it for absolutely free.

14. Flex Jobs

This website is famous for its encouragement to try its career path.

With only $15 a month, you can get the full access to its broad network of workers. This website test for your skills so you have to have a proper command on your skills

15. Hireable

This allows you to get the jobs from outside of Europe and America.

It is very focused on providing direct solutions to what people are expecting from a freelance website. You’ll get job suggestios, saved jobs as well as jobs people applied for

16.  Guru

There are more than 3 million freelancers on this platform.

You can find jobs for content writing, website development, marketing, architecture and lot more

17.  Crowded

This website allows people to find the people who is best suited for the companies. This platform allows you to find jobs based on your skills, expertise, price, etc.

18. SolidGigs

This platform not only allows you to find freelance jobs but also give you the chance to join their courses to become more proficient in freelancing jobs.

Solid Gigs Offers a price of $2 for the first trial month and then $19/month for later time period.

19. CloudPeeps

CloudPeeps allows people to find jobs according to their skills.

The people from this community help themselves to grow their future opportunities

20. Indeed

Indeed is one of the oldest platform to find best suited job for freelancers. It allows job seeker and an employer to meet and get their work done. The pros of this website is that you can find here local jobs also

21. College Recruiter

This is a different kind of website where an employer hire a fresh graduate from a college. This platform is best suited for those who are studying currently at their respective colleges but wanted to do some part-time jobs also

22.  Craigslist

This website has both feature for seller as well as for owner.

If you wanted to sell anything then just put “for sale by dealer”

And vice versa for the owner also.

Wages per month?

    A Digital Marketer can expect an income between 1lakh-3lakh/annum. It depends totally on your work, experience and the place where you have joined.

You are required to become a specialist in at least one field like Search Engine Marketing, Search Engine Optimization, Social Media Marketing, etc. You can work under some companies or you can also do freelancing in this. Your growth would be directly proportional to your hard work.

WorkAverage Income(in Rupees)
SEO Specialist with 1year Experience1,50,000 – 4,00,000
Social Media with 1 year Experience1,00,000 – 3,00,000
Search Engine Marketing 1,50,000 – 3,00,000
Email Marketing 1,50,000 – 3,50,000

There are also different kinds of jobs based on your skills and experience like:

Digital Marketing Manager

This post requires at least 2-3 years of experience with strong command in digital marketing freelancer field. You can become a digital marketing manager if you have worked in a company and have experience in SEO, SEM, SMM, Email Marketing, etc.

PPC Analyst

This job has a role of managing the Google ads, Facebook Ads, and other kind of platforms to run ads. The main role is manage the keywords bids, monitoring daily, monthly or yearly budget for the Ad Campaigns.

SEO Specialist

This job offers you to rank a particular website on a search engine like Google, Bing, etc. The ranking is based upon the kind of quality the website has.

SEO has ever been the first choice for the digital marketers because people mostly prefer being searched organically. And also it gives an assurance to be on the first page for longer duration than the paid ads.

Social Media Marketing

Today every 4th person is on at least one social media platform. This is known by every business person, that’s why they are shifting their business towards social media.

 Social media acts as a diverting the traffic to either a website or a landing page wherever the owner wants to get the traffic. So, business owners are hiring social media specialist to manage their accounts on different social media platforms.

Content Marketing

This job requires a skill like copywriting, blog posts, video content, podcasts, email newsletters, running campaigns, etc. So, if you are planning to become a content writer then start working on these skills.

What skills are required?

Here are the some Skills required to become a Freelance Digital Marketer

1. Data Analysis

It refers collecting of digital information with the help of various tools like modern software and other kinds of functional techniques.

2. Writing Skills

Today writing skills are the most important type of skills because you know that quality content is required everywhere. In every blog post, video content, picture content there is a huge demand of writing skills

3. Social Media Skills

This era is known as “Social Era” because people love to communicate on different social media platforms. Today, every other person is present on at least one social media platform. So, the social media marketing skills are the must.

How can I improve my skills?

There are numerous of articles present online that you can learn from it. You can either join an online digital marketing course or you can just go through the blogs or articles.

If you practice enough then you’ll definitely become more proficient than ever before. As digital marketing is all dependant on your practice and how well you make yourself better.

How much time it takes to become a Digital Marketing Freelancer?

It all depends on you, if you practice enough, then it hardly takes 2-3 months. If you are not consistent then it also takes 2-3 years.

It totally depends on person’s capability.

How can I start a Business in Digital Marketing?

Digital Marketers have also a profit that if they didn’t get a well-paying job then they can also start their own business.

You just have to start by yourself and later add more people in your team.

It’s just like any other business. You just have to have that passion of doing and running your own business. As running a business is not “just a piece of cake”.

Still if you find this field interesting then make sure to look at some of the good reads available in the market. I would suggest PHILIP KOTLER marketing management as it would give you an insight as how to operate and think in business world.

You can also watch videos on Youtube of Garyvee, Tailopez, Vivek Bindra, Sandeep Maheshwari Business series. As these people could teach you the best of this business world. And That’s It! You’re all set.

To know more please visit https://proworkly.com